What Are The 10 Principles Of Customer Strategy?

What is great customer experience?

An outstanding customer experience is one that keeps customers coming back, while spreading the word about their experience.

One of the ways to make sure your customers are completely satisfied is to give your employees the resources and authority to deliver on the promise of excellent service..

What are the 4 selling strategies?

14 Sales Strategies to Increase Sales and Revenue1) People Buy Benefits. … 2) Clearly Define Your Customer. … 3) Identify the Problem Clearly. … 4) Develop Your Competitive Advantage. … 5) Use Content and Social Media Marketing to Your Advantage. … 6) Sometimes, You Will Have to Cold Call.More items…

What are the 3 levels of strategy?

The three levels of strategy are:Corporate level strategy: This level answers the foundational question of what you want to achieve. … Business unit level strategy: This level focuses on how you’re going to compete. … Market level strategy: This strategy level focuses on how you’re going to grow.

What are the three basic types of business strategies?

What are the Three Basic Types of Business Strategies?Cost Differentiation Strategy. This strategy is all about pricing your product right. … Product Differentiation Strategy. In this strategy, you have the leverage to keep the prices that you deem necessary. … Growth Strategy. This strategy comes into picture when the business is doing well yet the revenues are static.

What are 3 important qualities of customer service?

16 key customer service skillsPatience. Patience is crucial for customer service professionals. … Attentiveness. … Ability to communicate clearly. … Knowledge of the product. … Ability to use positive language. … Acting skills. … Time management skills. … Ability to read customers.More items…•

What are customer strategies?

A customer strategy might inform distribution, supplier, innovation, selling, marketing, or research activities. A customer strategy might inform acquisition or partnership decisions. … Admittedly, though, it is one thing to define customer strategy as the process of understanding and responding to customer needs.

What are the principles of strategy?

The basic principles are: If you want to earn above the cost of capital (if you want to create value), you must get a higher return on your efforts than the average competitor. To get a higher return than the average competitor, you must have an advantage or you must compete in an unusually attractive sector.

What are the strategies to attract customers?

Here are 5 easy ways to attract more customers:Attract New Customers Using Social Media. Optimizing your social media accounts takes very little time to do and can significantly increase your reach. … Improve Website SEO. … Engage with Loyal Customers. … Collaborate with Local Business Partners. … Social Media Giveaways.

How do you provide excellent customer service?

Focus on relationships.Be friendly. The most important rule in providing excellent customer service is to be friendly. … Respond in a timely manner. … Know your product or service. … Listen to your customers. … Say thank you. … Ask for feedback. … Use the feedback you receive. … Focus on relationships.

What are the 5 steps in strategic planning?

The five stages of the process are goal-setting, analysis, strategy formation, strategy implementation and strategy monitoring.Clarify Your Vision. The purpose of goal-setting is to clarify the vision for your business. … Gather and Analyze Information. … Formulate a Strategy. … Implement Your Strategy. … Evaluate and Control.

What are the 7 C’s of marketing?

The seven Cs of marketing take a closer look at the overall marketing strategy by considering the following:Customer.Consistency.Creativity.Culture.Communication.Change.Channel.

What are your selling techniques?

Use these four selling techniques to show your prospects why they need to change their situation and persuade them to choose you over your competition.Challenge Your Prospect’s Status Quo. Many salespeople see the sales process as linear. … Introduce Unconsidered Needs. … Find Your Value Wedge. … Tell Compelling Visual Stories.

How do you target new customers?

10 Steps To Target And Connect With Potential Customers…Survey Customers. … Research Your Competitors And Find Out Who Their Customers Are. … Target Ads. … Smart Social Media. … Respond To Every Email, Tweet, Facebook Comment, And Phone Call; Adjust Yourself As Necessary. … Affiliate Marketing. … Establish Trust In Your Community: Publish User Reviews, Get Likes, Syndicate Articles.More items…•

What are the basic principles of customer service?

Here are seven customer service principles that can help you transform your support operations and deliver the best experience every time.Support customers as a team. … Listen to customers (and share their feedback). … Don’t be a robot. … Be honest about what you don’t know. … Practice empathy. … Know your product.More items…•

What is excellent customer service?

Excellent customer service involves meeting and surpassing expectations. It means showing the customer how important he or she is to you and the business by interacting with he or she in a friendly- helpful and positive way.